- Analysis on Tourism Lucano -
run into the web I was pleased to post the Tourism Council of the province of Matera Garbellano Angelo, where its Blog an initial review of the first six months of Department.
In that post it note how it is starting to put a value credible and ambitious idea of \u200b\u200btourism, told and structured plan of the Regional Tourist Lucan, the search for innovative governance summarized in Piot, where one seeks a partnership between public and private, to encourage the tourism system.
Basilicata Region has to take itself far-sightedness of government investment, on the sidelines of an international crisis production, enhancing the appeal of several factors that distinguish and differentiate their offerings from the various Tourism to apply.
This is done if there is "dissociates" sentimental and self conservative idea of \u200b\u200bthe beauty of our places;
I'm converging on the position of director general APT Perri, who claimed that the promotion is just one dimension of tourism and that there is marked difference between the region and in tourist territory of destination tourism.
To target our region, we should start from the "theme" from the various tourism that I mentioned earlier: we must start again from the Rural Tourism, ecotourism, with the revival and enhancement of Food and Wine Tourism (prerequisite especially now that UNESCO has recognized our "Mediterranean diet" intangible cultural heritage of humanity). From
Cinetourism from Cinespettacolo from Cultural Tourism where the North Star should be the city of Matera, Unesco World Heritage, which now plays a very important challenge which the nomination as European Capital of Culture 2019 (good the new collaboration between the municipality and the scene of rock) making the whole of our cultural heritage, tangible and intangible.
From seaside tourism, taking in us the humility and realism not to build a bid for mass tourism, but characterized by an offer that focuses not only on a Sports Tourism applicable to our two coasts, even on Social Tourism, which aims to seasonal adjustment, promoting tourism packages for young and old, but that can easily differentiate a specific offer for disabled children, breaking down the "architectural barriers" related to facilities for bathing.
Social Tourism to be raised not only the coast but also inland Lucania, which also applies to the Wellness Spa Tourism and Tourism School in order to exploit all the facilities Lucan, thinking even to a different pricing strategy tied to ' range of accommodation, being so competitive with neighboring regions.
This must be resolved before anything else the problem of accessibility of our region, I disagree with those who think the need for an airport is necessary to reinforce and build new rail and road networks, airports nearby.
Only by making our region more accessible you can have a breakthrough, the structuring and the access network, things are not negligible.
Beyond the redevelopment of the "4 M" (Matera, Melfi, Maratea and Metapontino) should enhance the accessibility of these four areas, in order to structure the packages for travel to European and international tour operators.
Through a structural upgrading, roads and accessibility to areas of our region will become a tourist destination and will not remain exclusively an area is a tourist destination.
must create the conditions so that the tourists will trigger their curiosity
that "land to be discovered, the challenge is not easy, but I think there are conditions in the best way to continue the work started and so boost our tourism.
Francis Lattarulo
0 comments:
Post a Comment